The ultimate goal for the new G. Loomis IMX-PRO Series of bass rods is to provide the serious tournament angler with a broad offering of high performance, technique-specific rods. Blank tapers have been refined. Componentry is designed to achieve maximum comfort with subtly tapered rear grips to give you that split-grip feel with full grip comfort. Guides are tangle-free Fuji K-frames. These rods are a noticeable step above, not only E6X, but all previous generations of IMX! As manufacturing processes and materials improve, our mantra has been and will always be to build the best rod we can possibly make, given the level of performance we want to achieve. This new G. Loomis IMX-PRO Series is a great example. It's a blend of innovation in design and hi-tech materials that allow us to create a rod blank that reacts quickly, loads efficiently and provides more sensitivity than any IMX rod we've ever made. It all starts with an entirely new, high modulus, high performance material, creating rods of equal power and strength with less material, giving us a weight savings of as much as 18% compared to like models in E6X. Achieving this without sacrificing strength or power is a huge advantage for the angler. With strategic scrim placement during blank construction we can achieve more exacting tapers that give the angler the proper flex and power placement for specialized techniques such as fishing jigs, soft plastics and other bottom contact techniques. Accuracy, sensitivity, as well as positive line and lure control all come together with the new G. Loomis IMX-PRO Series to give the serious angler maximum enjoyment, as well as a major competitive advantage! These rods are a step above anything we've ever made at the IMX performance level and one that is sure to make you a more successful angler. IMX-PRO... a true revelation in bass rods with the quality and performance you expect from G.Loomis!

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Overview Featuring unique flex patterns to boost performance with drop shots and finesse tactics, the G. Loomis GLX Drop Shot Spinning Rods are upgraded with custom ci4+ reel seats to amplify the angler’s connection to the blank for enhanced bite transmission. Built with structural upgrades achieved through a proprietary blend of high-modulus graphite and advanced technologies, the GLX Drop Shot Spinning Rods are rolled on a ‘stepped mandrel’ with machined micro-tapers at specific points within the overall taper. Equipped with a tangle-free Fuji K SiC guide train to improve line management and reduce overall weight, these high-performance finesse rods include premium split grip cork handle types and the ideal ergonomics for all-day comfort. Paying homage to the early days of G. Loomis with a ‘modern throwback’ aesthetic, the G. Loomis GLX Drop Shot Spinning Rods deliver boosted strength-to-weight ratios, heightened balance, and increased feel to give you an on-the-water advantage. - High-modulus Graphite Blanks w/ Advanced Resin Technology- Custom Ci4+ Reel Seats- Fuji SiC Guide Train- Premium Grade Cork Handles- Proudly Handcrafted in Woodland WA, USA- Limited Lifetime Warranty & Xpeditor

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Overview Featuring a proprietary blend of high-modulus graphite and advanced resin technology, the G. Loomis GLX Jig And Worm Casting Rods are built using structural upgrades and machined micro tapers that provide versatility for a wide range of fishing tactics. Crafted using unique flex patterns that maximize performance and bite detection, the GLX Jig And Worm Casting Rods feature a multi-taper design with machined micro-tapers at specific points within the overall taper. Equipped with a tangle-free Fuji K SiC guide train to improve line management and reduce overall weight, these high-performance bass rods include premium Full cork handle types and the ideal ergonomics for all-day casting comfort. Complete with bite-enhancing custom Ci4+ reel seats to boost your connection to the rod blank, the G. Loomis GLX Jig And Worm Casting Rods are purpose-built tools for demanding anglers that represent G. Loomis’ disciplined philosophy of ‘continuous refinement.’ - High-modulus Graphite Blanks w/ Advanced Resin Technology- Custom Ci4+ Reel Seats- Fuji SiC Guide Train- Premium Grade Cork Handles- Proudly Handcrafted in Woodland WA, USA- Limited Lifetime Warranty & Xpeditor

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Overview Built specifically for crankbaits, the G. Loomis IMX Pro Crankbait Casting Rods extend the lightweight, performance-driven IMX lineup with a series of plug-specific models. Unlike other rods that utilize the same mandrel for multiple lengths and tapers, each rod in the G. Loomis IMX Pro Crankbait Casting Rod lineup has been custom-built using G. Loomis’ multi-taper technology to provide the ideal strength-to-weight ratio.Fitted with series of premium Fuji K-Frame guides, the G. Loomis IMX Pro Crankbait Casting Rods are up to 15% lighter, making a long day of casting-and-cranking a little bit less strenuous. Complete with premium cork grips, the G. Loomis IMX Pro Crankbait Casting Rods provide anglers with the very best in crank-specific performance.  -Limited Lifetime Warranty & Xpeditor

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Overview Blending hi-tech materials with innovative design, the G. Loomis IMX Pro Jig and Worm Casting Rods have achieved the impossible by creating a lighter version of the already airy IMX Series. Constructed using an entirely new, high-modulus, high-performance material, the G. Loomis IMX Pro Jig and Worm Casting Rods utilize strategic scrim placement to provide anglers with a exacting tapers and the proper flex for specific techniques.Sacrificing nothing in-terms of quality, the G. Loomis IMX Pro Jig and Worm Casting Rods employ Fuji ECS reel seats and a full set of Fuji K Frame Alconite ring guides for unmatched performance.  Complete with premium cork handles for enhanced comfort, the G. Loomis IMX Pro Jig and Worm Casting Rods deliver the perfect blend of advanced IMX technology, proven quality, and technique-inspired design. -Limited Lifetime Warranty & Xpeditor

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A legendary reimagination of an iconic series of actions, the G. Loomis NRX+ DROPSHOT draws from more than forty years of technology, innovation, and design to meet the performance demands of today’s avid bass angler. Dropshotting is one of the most effective techniques when pressured fish feeding on the bottom require anglers to present baits with a "finesse" approach. The NRX+ DROPSHOT comes equipped with the ideal action for offering baits vertically or casting and dragging baits back to the boat. A dialed combination of taper and balance allow the angler to hook and fight the fish with a medium-light action that acts as a shock absorber to ensure a pinned fish stays that way.To achieve this, we use only the most advanced technologies, construction processes, and componentry to engineer a rod that offers anglers best-in-class performance. Our American-made blanks are rolled with Spiral X technology to provide ultra-fast recovery for increased casting distance, heightened sensitivity, and drastic weight reduction. CI4+ reel seats maximize an angler’s connection to the blank for unsurpassed bite transmission and all-day comfort. Equipped with a hybrid guide train, NRX+ empowers anglers to make long, accurate casts for increased effectiveness on the water.Radically redefined, the NRX+ DROPSHOT is the culmination of our obsessive drive to provide bass anglers with the most advanced fishing tools on the planet. Spiral X graphite constructionFuji  Titanium SIC stripper guides Ultra-lite, ultra-strong RECOIL guides Custom CI4+ reel seat Handcrafted in Woodland, Washington

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Overview A legendary reimagination of an iconic series of actions, the G. Loomis NRX+ Jig and Worm Casting Rods draw from more than forty years of technology, innovation, and design to meet the performance demand of today’s avid bass angler. Featuring American made blanks rolled with proprietary Spiral X technology, the G. Loomis NRX+ Jig and Worm Casting Rods provide ultra-fast recovery for increased casting distance, heightened sensitivity, and drastic weight reduction. The multi-tapered design also reinforces potential stress points within the blank while reducing unnecessary graphite material. They are outfitted with custom CI4+ reel seats to maximize an angler’s connection to the blank for unsurpassed bite transmission and all-day comfort as well. Equipped with a hybrid guide train, the G. Loomis NRX+ Jig and Worm Casting Rods empower anglers to make long, accurate casts for increased effectiveness on the water. They also feature premium split grip cork handles that increase vibration transmissions to your hand and improve the balance of the rods. Offered in technique-specific actions and powers to dominate any variable or condition, the G. Loomis NRX+ Jig and Worm Casting Rods only use the most advanced technologies, construction processes, and componentry to engineer rods that offer anglers best-in-class performance. Features:-Spiral X graphite construction-Multi-Taper design reinforces potential stress points within the blank while reducing unnecessary graphite material-Fuji Titanium SIC stripper guides-Ultra-lite, ultra-strong RECOIL guides-Custom CI4+ reel seat-Handcrafted in Woodland, Washington-Limited Lifetime Warranty & Xpeditor

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The new G. Loomis Long Sleeve Hooded Performance Tee is made with 90% performance polyester and 10% spandex to deliver a lightweight and extremely comfortable fit. The iconic G. Loomis block logo is featured as a left chest hit as well as on the left sleeve. The quick-drying fabric is UPF 50+ rated for all-day comfort on the water. Available in multiple colors across Men's sizes S-XXL.   Key Features 90% Polyester / 10% Spandex UPF 50+ Quick-Drying Lightweight Odor Reducing Stain-Resistant

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The G. Loomis Low Pro Cap is a casually structured, low-profile trucker hat featuring the iconic G. Loomis block logo patch across the front two panels. The twill/poly blended front panels with nylon mesh side and back panels help create a comfortable feel and fit. An adjustable snapback closure, pre-curved visor, and cotton sweatband help round out the features of this stylish cap. Key Features Adjustable Snapback Shape: Casual Structured Visor: Precurved Three Colors

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The G. Loomis Original Trucker Cap features the classic block logo centered over a fabric patch at the front center of this 5-panel hat. The mid-profile cap features an adjustable snapback closure and a slight pre-curved visor to provide a secure and comfortable fit.   Key Features Adjustable Snapback Shape: Mid-Pro Visor: Precurved Three Colors

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Gamakatsu Big Cat Circle Hook -There is a new dog in the fight for catfish fishermen. The new Gamakatsu Big Cat Circle Hook is designed specifically for tough-lipped, thick-mouthed catfish. The offset, precision sharpened hook point penetrates quickly even with light hook sets. It features an up eye so snelling is fast and easy. 2X strong forged steel is plenty of power for the biggest Blues - even Wels and Mekong cats if you ever get the opportunity. It is the right hook for the job because it never stops working. 2X strong forged steel Offset, precision sharpened hook point

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