Rapala Jigging Rap Product Details Do as many tournament anglers do when the bite suddenly slows: vertical jig for suspended fish with the Rapala® Jigging Rap®. Sporting a great finish and designed with a center treble hook and eyelet for exceptional balance, the Jigging Rap swims in tantalizing half-circles in the middle of deep game fish after every lift. Bass, walleye, trout, panfish, and pike can't resist the Jigging Rap's enticing action! A legendary ice fishing lure – and for the angler looking for an edge in open water, the Jigging Rap has emerged as an awesome lure for horizontal snap jigging out on the flats. Try it! Deadly anytime of year Minnow profile Balanced design Zinc weighted Single reversed hooks Center treble hook and eyelet

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Product Details 5pk Load your tackle box with some of the hottest soft plastic baits in the industry. Zoom® baits are preferred by tournament fishermen for their uncanny fish-producing ability. And once fish bite into this lifelike, super-soft and salt-impregnated Big Salty Chunk® lure, they'll fight to hang on. These incredibly productive colors set the standard for other lure makers. If you've never tried Zoom baits, be sure and tie one on. From that moment on there'll be plastic baits, and there'll be Zoom baits.

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DESCRIPTION A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of the bladed jig.  The driving force behind the patented new ChatterBait design, a clear polycarbonate blade produces a totally different sound and vibration, but like its predecessor, starts thumping intensely with the first half-turn of the reel handle. The blade’s specialized oval split-ring line tie increases stealth, and offers less surface area and no protrusions to catch vegetation or other snags.  Armed with a lighter wire, custom Decoy® fluorine nanocoated hook, the StealthBlade can be cast on slightly lighter line and penetrates the jaws of bass with less hook-setting effort. To preserve the StealthBlade’s high-level, ultra-durable JackHammer heritage and performance, silicone skirts are hand-tied with stainless steel wire. Dual wire trailer keepers pin soft plastic trailers in place for the long haul.  The StealthBlade’s low center of gravity, fish-shaped head tracks true and skips easily. When the situation suggests a bladed jig, but instinct advises finesse, the ChatterBait JackHammer StealthBlade becomes the smartest play of the day.

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Booyah One Knocker Lipless Crankbait Product Details The BOOYAH® One Knocker Crankbait is especially effective on highly pressured bodies of water where big bass get accustomed to seeing (and hearing) every type of lipless crankbait known to man. This noisy BOOYAH rattle bait lure has a compact, streamlined shape and features a single tungsten rattle encased in a sound-intensifying chamber—bass just HAVE to hit it! Premium hooks. Deadly on highly pressured waters Extremely noisy on the retrieve Tungsten rattle in a sound-intensifying chamber Compact, streamlined shape Premium hooks

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Bobby Garland Head Dockt'R Shooter Jigheads Product Details There's an art to the technique of shooting or skipping tiny jigheads under docks, boathouses, and low-hanging trees. It's even tougher to sling that jig in there without your soft plastic trailer jarring loose before it reaches its destination. A Bobby Garland® Head Dockt'R Shooter Jighead fixes all that. It's specially designed for this, with a unique circular head, a full-size #4 crappie hook, and precision-cut circular baitkeepers to hold your trailer in place no matter how many bounces it takes to put the lure into the strike zone. Fits virtually all 2" and larger soft plastic lure bodies. Bobby Garland Head Dockt'R Shooter Jigheads feature bright Electreflect Candy Colors in a high-gloss finish with a quality UV top coat; premium black chrome hooks. 1/24-oz. jig has 3 baitkeeper rings; 1/32-oz. has 2. Specially designed for shooting docks Unique 1/24-oz. or 1/32-oz. circular head Full-size #4 crappie hook Precision-cut circular baitkeeper Fits most 2" and larger plastic bodies Bright Electreflect Candy Colors High-gloss finish with UV top coat Premium black chrome hooks

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Product Details Load your tackle box with some of the hottest soft plastic baits in the industry. Zoom® baits are preferred by tournament fishermen for their uncanny fish-producing ability. And once fish bite into this lifelike, super-soft and salt-impregnated lure, they'll fight to hang on to. These incredibly productive colors set the standard for other lure makers, and we now have over 440 color and style combinations to overflow your tackle box! If you've never tried Zoom baits, be sure and tie one on. From that moment on there'll be plastic baits, and there'll be Zoom baits.

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Product Details The Rage Tail® series' unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose and uses customized hi-grade plastics for superior action. You won't believe the splash, noise or action is coming from a soft plastic...but the fish will.

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Product Details Take full advantage of forward-facing sonar techniques with the truly revolutionary action of the Berkley® Krej® Jerkbait. Unlike conventional jerkbaits, the Krej lure swims upward in the water column and falls backward on the pause toward its target. You'll be able to gauge fish reactions on the sonar and work the bait back to the fish just right to trigger strikes. Fish it topwater or subsurface and let the natural darting movement go to work. Berkley Krej Jerkbait comes equipped with 2 ultra-sharp treble hooks. Designed with Forward Facing Sonar in mind Swims upward in the water column Backward fall on a pause Fish sub-surface or topwater

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