Product Details You just found your next go-to mid-depth crankbait. Berkley® Dime Crankbait combines proven balsa-like action with the durability and performance of a plastic bait. Patented Flash Disc™ technology casts far and tracks true with reliable longevity. Fish-catching confidence comes easy with this hatch-matching marvel. The Berkley Dime lure boasts sticky-sharp Fusion19™ hooks, and ultrarealistic finishes in nature's colors. Ideal mid-depth crankbait Proven balsa-like action with plastic-bait durability Flash Disc technology casts far and tracks true Sticky-sharp Fusion19 hooks

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Gamakatsu Swimbait Head The Gamakatsu Swimbait Head combines premium hook performance with a realistic baitfish profile to create a deadly presentation for bass and other predatory fish. Built around Gamakatsu’s trusted 60-degree Superline hook, this swimbait head delivers exceptional hook-setting power and the strength needed for braided line and heavy cover fishing. Designed for use with paddle tail swimbaits and other soft plastics, the streamlined head shape creates a natural swimming action that tracks true through open water, grass lines, brush, and structure. The integrated spring lock keeper firmly secures soft plastics in place, reducing tearing and eliminating the need for messy glues or constant bait adjustments. Finished with ultra-realistic 3D eyes and detailed head shaping, the Gamakatsu Swimbait Head adds lifelike attraction that helps trigger more strikes from pressured fish. Whether slow-rolling for largemouth bass, targeting suspended fish, or fishing around cover, this swimbait jig head delivers tournament-level performance and reliability. Features Premium Gamakatsu 60-degree Superline hook Built for swimbaits and soft plastic trailers Strong hook designed for braided line applications Integrated spring lock bait keeper Eliminates the need for glue Realistic head design with lifelike 3D eyes Streamlined profile for natural swimming action Excellent hook-up ratio and holding power Best Uses Paddle tail swimbaits Bass fishing Open water presentations Grass and cover fishing Umbrella rigs Heavy line applications Suspended fish Swimbait fishing Why Anglers Like It The Gamakatsu Swimbait Head combines premium hook quality, realistic detail, and a secure bait keeper system into one dependable swimbait setup that keeps soft plastics rigged properly and fish pinned during the fight.

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Product Details Tested and proven on California lunkers, the Yamamoto Baits Senko has become a mainstay for bass throughout the United States. The Senko is salt impregnated, has a healthy profile, casts like a bullet, and features a unique smooth-and-even horizontal fall when fished weightless or wacky style. Yamamoto Senkos are not magic, but they're pretty darn close.

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Arkie Rigged Curl Tail Grub One of the best “catch anything, anytime” baits ever made!

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Yum Single Tail Grub Overview Providing the versatility to be thrown year-round and in virtually any type of fishing conditions, the Yum Single Tail Grub features a fully ribbed big grub body and classic ribbon tail to drive bass, panfish, and walleyes wild! Perfect for rigging on a lightly weighted jig head, umbrella rig, spinnerbait, drop shot, or Texas-rig, the Yum Single Tail Grub is a staple soft plastic that belongs in every angler’s arsenal with a design that delivers natural swimming action that fish find irresistible. Available in a variety of rod-bending sizes and color options, the Yum Single Tail Grubs are infused with a heavy dose of scent formula to attract more bites and make the fish hold on longer for improved hook-up ratios.

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Product Details 5pk Load your tackle box with some of the hottest soft plastic baits in the industry. Zoom® baits are preferred by tournament fishermen for their uncanny fish-producing ability. And once fish bite into this lifelike, super-soft and salt-impregnated Big Salty Chunk® lure, they'll fight to hang on. These incredibly productive colors set the standard for other lure makers. If you've never tried Zoom baits, be sure and tie one on. From that moment on there'll be plastic baits, and there'll be Zoom baits.

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One of the deadliest lures of all time! The legendary Mepps® Black Fury® Spinner features a specially shaped black blade with bright dots, which creates just enough flash to catch a fish's eye without spooking it. You'll find this legendary inline spinner a great choice for clear water, overcast days, and night fishing, and a real sleeper for lakes and rivers subjected to heavy fishing pressure. The longer, narrower blade rotates close to the body, reducing the amount of lift, for effective mid-depth retrieves. Quality brass body components; razor-sharp gold-plated treble with natural squirrel hair or bucktail dressing. Great for clear water, overcast days, or night fishing Black blade with bright dots Blade rotates close to the body Premium brass body with gold-plated treble Natural tail dressing

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Product Details  The Zoom Winged Fluke 5" Ghost Shad offers a unique fluke style bait with a rolling action that mimics that of a well known JDM bait. Its design is perfect for use with forward facing sonar. Elevate your game with this expertly crafted bait.

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Product Details Load your tackle box with some of the hottest soft plastic baits in the industry. Zoom® baits are preferred by tournament fishermen for their uncanny fish-producing ability. And once fish bite into this lifelike, super-soft and salt-impregnated lure, they'll fight to hang on to. These incredibly productive colors set the standard for other lure makers, and we now have over 440 color and style combinations to overflow your tackle box! If you've never tried Zoom baits, be sure and tie one on. From that moment on there'll be plastic baits, and there'll be Zoom baits.

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Product Details Many minnow baits use a head wobble to imitate a swimming action, but the fact is only fake fish wobble their heads. Creme®'s Lit'l Fishie® is the only soft plastic bait designed with 2 patented rear fins that make the Lit'l Fishie swim with its tail. This innovative design ensures that every Lit'l Fishie moves and sounds exactly like a scared little minnow because it swims exactly the way a minnow swims. Virtually every species is fooled by the Lit'l Fishie's lifelike action every time. 10 pack.

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Product Details Land monster trout with ease. Pre-rigged and ready to fish, the 2-1/2" Ike-Con™ P-Wee Trout Worm is perfect with a drop shot or beneath a bobber – or just cast it out with a small split shot and let it sink. High-quality, hand-poured construction stands up to hard strikes. Plus, there's trout-enticing scent for even more attracting power. Equipped with two super-sharp #8 Mustad® hooks, one in the head and one in the tail, to make sure there are no short strikes. Made in USA. Great for all trout species Pre-rigged and ready to fish High-quality, hand-poured construction Fish-attracting scent Two super-sharp #8 Mustad hooks

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Product Details Tested and proven on California lunkers, the Yamamoto Baits 5" Senko has become a mainstay for bass throughout the United States. The Senko is salt impregnated, has a healthy profile, casts like a bullet, and features a unique smooth-and-even horizontal fall when fished weightless or wacky style. Yamamoto Senkos are not magic, but they're pretty darn close. Salt-impregnated Casts like a bullet Unique fall when fished weightless or wacky style

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